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Blog tasks: Daily Mirror case study

Work through the following questions to make sure you are fully prepared for questions on the Daily Mirror and Newspaper industry. Language 1) Write the definition of the following key language for newspaper front pages: Masthead : the title block of the newspaper. Incentive : encourages audience to buy a copy. Pug :something to catch the reader's eye.  Splash Head :the lead story. Slogan :sums up ethos of newspaper. Dateline :the date of when the newspaper was published. Kicker :headline at top of paper to draw interest in content. Byline :who the story is by. Standfirst : introductory paragraph usally is bold. 2) How much does a copy of the Daily Mirror cost? The Daily Mirror cost 70p. 3) What is the main story on the CSP edition of the Daily Mirror? Fraud cops grill Tory MP. 4) What promotion takes up a large amount of the front page and why might it appeal to Mirror readers? What they are getting for free and this will appeal to Mirror readers because they are ...