Apple Beats Radio CSP: blog tasks

-

Work through the following questions to complete your final Radio case study on Apple Beats Radio:

Background, industries and the impact of the internet

1) How have our music listening habits changed since 1960?
There are more radio station broadcasts.
2) When did Apple Beats 1 Radio launch and what is it?
Apple Beats 1 Radio launched on June 30, 2015. It is a live radio.

3) What is the difference between Beats 1 Radio, iTunes and Apple Music?
Radio is mainly live and they meet famous people and chit chat with them whereas iTunes and Apple Music just have mp3 music.  

4) Why was Apple so keen to enter the online music world and compete with Spotify, Deezer and Amazon Music (and others)?
5) Why did Apple choose the three selected DJs for launch? 
Because they are talented in rap and they know a lot about music industry and they love to joke around.
6) How does the use of DJs differ from Spotify, Amazon Music and other streaming services? 
They do more instead of just playing music after music they have entertaining conversation and jokes.
7) How does the content of the Julia Adenuga show differ from Radio 1? 
8) Why does Beats 1 radio give Apple the power to make or break new artists? Is this a good thing or a bad thing for the music industry?
Make good album record and sell it and make alot of money.
9) Read the BBC feature on the launch of Apple Beats 1 Radio. Did the industry experts think it would be a success? Why?
10) Give arguments for and against the idea that Beats 1 will be a threat to traditional media industries (e.g. radio stations, record shops, online music retailers etc.)
They used star power.

Audience

1) Who is the target audience for Beats1 and Julia Adenuga in particular? Refer to demographics and psychographics.
People who are interested in music and grime.

2) Why do people listen to Beats1? Which aspects of Blumler and Katz’s Uses and Gratifications theory relate to Beats 1 and its audience?
3) Can the audience actively interact with the Apple Beats 1 Radio or are they passive when listening? How? Give examples. 
4) Is Apple Beats 1 aimed at a mass or niche audience? How does this differ to BBC Radio 1?
Mass because the music that are played are popular music.
5) Do you think Apple Beats 1 radio will be popular with young audiences or are streaming services the future of audio-based media?
Yes

Comments

Post a Comment

Popular posts from this blog

Tatler: case study blog task

-
Image
General Watch this trailer for BBC's Posh People - a documentary about Tatler, the oldest magazine in Britain. 1) Based on the trailer, what type of people produce and read Tatler? Consider demographics and  psychographics. Middle class and upper middle class people read Tatler. People who are rich buys these type of magazines and read them. These people either has a good job or they are from a rich family for e.g members of the aristocracy(people who owns big houses) and educated people.  2) Look at the  Tatler Media Pack 2018 . Go to page 2: how does the editor introduce the magazine? "A FABULOUSLY  TARGETED, SENSATIONALLY  ACCURATE RIFLE SHOT TO THE  VERY RICHEST READERS IN THE  COUNTRY." The alliteration  "richest reader" shows that this magazine is clearly aimed at rich people who  reads a lot and loves to read.  3) Now go to page 4 of the Media Pack. Focus on the print magazine (NOT tatler.com - the website). List the key demographic details: a
Read more

Doctor Who: An Unearthly Child blog tasks

-
Work through the following tasks and questions to demonstrate your comprehensive knowledge of Doctor Who: An Unearthly Child. Language and close-textual analysis 1) Write an NCIS analysis for the episode - using notes from the screening in class.  Make specific, detailed reference to moments in the text using media terminology (e.g. media language - camera shots, diegetic/non-diegetic sound, mise-en-scene etc.) An Unearthly Child Narrative : There was 2 teachers that came looking for a student named Susan Foreman. They came to the Doctor and asked the D octor if he has seen the student and the doctor said no he hasn't but the look on his face gave it away that he has seen the student it was his grand-daughter. The teachers heard Susan,the student, and told the Doctor to hand her back and  then a door opened and Susan was spotted by the teacher and they went in the TARDIS. Then the Doctor said them to leave and they didn't. After that the door locked the TARDIS door and the
Read more

OMO advert: blog task

-
Image
1) What year was the advert produced? The OMO print advert was produced in the 1950s. 2) How were women represented in most adverts in the 1950s? The women in most of the 1950s advert were represented as a slave, this is because they do all the chores while their husband goes work, their only job is to   do the cleaning and to look attractive in front of their husband. 3) How does the heading  message ('OMO makes whites bright') and typography promote the product? The heading font is san serif, the product is a cleaning product and any cleaning product make dirty white clothes back to white but this product makes it bright white. 4) Analyse the mise-en-scene in the advert (CLAMPS): how is costume, make-up and placement of the model used to suggest women's role in society? The mise-en-scene in these advert is that the women's costume looks attractive and the facial make up this is because the women's role in the society is to look more attractive in front
Read more